Crocs, Inc. CROX is increasingly leaning on its international business as a key growth engine, with momentum strengthening across several high-priority markets. In the second quarter of 2026, Crocs brand international revenues increased 7% year over year, supported by double-digit growth in China, India and Japan. The strength helped offset softer trends in North America and contributed to the Crocs brand crossing $1 billion in quarterly revenues for the first time. Management continues to see a long runway for international expansion, supported by strong consumer demand and healthy profitability across overseas markets.
The company is driving this momentum through localized product strategies, brand activations and an expanding retail presence. China delivered a record revenue quarter, aided by its mid-season festival and locally tailored products, while India benefited from marketing around the monsoon season. Japan remained strong across channels, supported by personalization and new and licensed products. Western Europe also saw solid direct-to-consumer trends, helped by demand for newer Echo and Crocband styles. Crocs further expanded its global footprint by opening about 160 mono-brand stores and kiosks during the quarter, including 34 company-operated stores internationally.
International strength is also playing a larger role in Crocs’ 2026 outlook. Management raised its full-year Crocs brand revenue forecast to growth of 2%-3%, up from its earlier expectation of flat to 2% growth, with international markets expected to lead the increase. While North America is still projected to decline for the year, Crocs’ ability to sustain growth in major overseas markets could provide an important offset. Continued product innovation, expanding distribution and rising brand relevance across China, India, Japan and Western Europe could keep international operations at the center of Crocs’ growth story through 2026 and beyond.
The Zacks Rundown for CROX
Crocs’ shares have lost 1.8% in the past three months compared with the industry’s dip of 3.7%.
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From a valuation standpoint, CROX trades at a forward price-to-earnings ratio of 8.12X, lower than the industry’s average 14.68X.
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The Zacks Consensus Estimate for CROX’s 2026 and 2027 EPS estimates imply year-over-year growth of 11.5% and 8.04%, respectively. The consensus mark for 2026 and 2027 EPS has remained stable in the past seven days.
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CROX stock presently carries a Zacks Rank #4 (Sell).
Key Picks in the Consumer Discretionary Space
Vince Holding Corp. VNCE provides luxury apparel and accessories in the United States and internationally. It operates through Vince Wholesale and Vince Direct-to-Consumer segments. At present, the company sports a Zacks Rank of 1 (Strong Buy). You can see the complete list of today’s Zacks #1 Rank stocks here.
The Zacks Consensus Estimate for VNCE’s current fiscal-year sales and earnings implies growth of 14.03% and 175% from the year-ago reported figures. VNCE has delivered a trailing four-quarter earnings surprise of 561.4% on average.
Kontoor Brands, Inc. KTB, a lifestyle apparel company, designs, manufactures, procures, sells and licenses apparel, footwear and accessories, primarily under the Wrangler, Lee and Helly Hansen brands. At present, KTB carries a Zacks Rank of 2 (Buy).
The Zacks Consensus Estimate for KTB’s current fiscal-year sales and earnings implies a decline of 14.3% and 6.1%, respectively, from the year-ago figures. KTB delivered a trailing four-quarter earnings surprise of 21.4%, on average.
Savers Value Village, Inc. SVV, a thrift operator, sells second-hand merchandise in retail stores in the United States, Canada and Australia. SVV currently carries a Zacks Rank of 2.
The Zacks Consensus Estimate for SVV’s current financial-year sales and earnings is expected to rise 6.1% and 6.7%, respectively, from the corresponding year-ago reported figures. SVV delivered a trailing four-quarter negative earnings surprise of 1.6%, on average.
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Crocs, Inc. (CROX): Free Stock Analysis Report
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This article originally published on Zacks Investment Research (zacks.com).