Buzzfeed, Inc. annual report, FY2022

BuzzFeed, Inc. — FY2022 Form 10-K

Reporting period: Fiscal year ended December 31, 2022. This is an annual filing, not a standalone Q4 report; the supplied filing text does not provide a clear set of Q4-only financial results. BuzzFeed operates a digital media portfolio including BuzzFeed, Tasty, HuffPost, BuzzFeed News, and Complex Networks, with revenue from advertising, content, and commerce and other.

Key financial results

MetricFY2022FY2021
Revenue$436.7 million$397.6 million
Operating loss$184.3 million$25.2 million
Net income (loss)$(201.3) million$25.9 million
Adjusted EBITDA$0.5 million$41.5 million
Cash from operating activities$(7.9) million$0.8 million
Cash and cash equivalents at year-end$55.8 million$79.7 million
Debt reported on balance sheet$152.3 million$141.9 million
  • Revenue mix: advertising $202.8 million, down 1%; content $165.8 million, up 27%; commerce and other $68.1 million, up 11%.
  • Cost of revenue, excluding depreciation and amortization, was $261.8 million, or 60% of revenue, versus $207.4 million, or 52%. The corresponding gross margin was approximately 40%, down from approximately 48%.
  • Operating margin was approximately negative 42%; net margin was approximately negative 46%.
  • Net investing cash outflow was $17.3 million; financing provided $3.2 million. Year-end accounts receivable was $116.5 million.
  • Year-end current assets were $198.6 million and current liabilities $122.9 million. Cash was $55.8 million, with $1.0 million of remaining borrowing capacity under the revolving facility.

Material changes and unusual items

  • Revenue grew 10%, but the comparison is affected by Complex Networks, acquired in December 2021. Complex contributed year-over-year increases of $25.4 million in owned-property advertising, $5.8 million in third-party-platform advertising, $44.5 million in content, and $16.5 million in commerce and other.
  • Excluding Complex Networks, advertising weakened: owned-property advertising declined 12%, and third-party-platform advertising declined 35%. Management attributed pressure to lower pricing, fewer programmatic impressions, and macroeconomic conditions.
  • Commerce and other revenue excluding Complex Networks declined $10.0 million, reflecting lower Facebook-referred purchases and comparison with pandemic-related elevated shopping in 2021.
  • Operating results included $104.5 million of non-cash impairment charges, including $102.3 million of goodwill impairment following a sustained share-price decline and $2.2 million related to the former headquarters. The impairment was the principal factor behind the sharply higher operating loss.
  • FY2022 included $15.0 million of restructuring costs. In December, BuzzFeed announced an approximately 12% workforce reduction, affecting 172 employees in 2022; $8.5 million of restructuring costs remained unpaid at year-end, with most paid by the filing date.
  • Interest expense rose to $21.2 million, primarily due to the convertible notes. The 2021 net profit also included a $26.4 million income tax benefit and a $26.7 million gain from a change in the notes’ derivative fair value, making year-over-year net income comparisons less representative of operating performance.

Liquidity, debt, outlook, and risks

  • The $150.0 million unsecured convertible notes mature in 2026, carry 8.5% stated interest, and are convertible at an initial $12.50 per share. Their net carrying value was $118.7 million at year-end; FY2022 interest expense on the notes was $18.2 million.
  • The revolving credit facility matures in December 2025. BuzzFeed had $33.5 million drawn and $15.5 million of letters of credit outstanding. It requires at least $25.0 million of unrestricted cash and imposes other operating and financing restrictions; the company reported compliance at year-end.
  • Management said it expected sufficient liquidity to fund operations for the 12 months after the financial statements’ issuance, but highlighted significant liquidity challenges, no firm commitment for additional capital, and possible further cost reductions or financing needs. This expectation is not a guarantee.
  • Management expects macroeconomic pressures to continue affecting advertising and content revenue in 2023 and expects content revenue to decline year over year, citing market conditions and the timing of feature-film releases. No specific numerical revenue or earnings guidance was provided.
  • Management identified integration and sales execution for Complex Networks, short-form vertical video monetization, advertising demand, audience engagement, and reliance on third-party distribution platforms as important challenges. Time Spent fell 21% to 624 million hours; the share on third-party platforms was 53%, versus 65% in 2021.
  • Disclosure controls and internal control over financial reporting were deemed ineffective at December 31, 2022 because of material weaknesses involving the close process and segregation of duties, technical-accounting information and documentation, and IT general controls. Remediation was ongoing, with completion potentially extending beyond 2023.
  • The filing reports an unmodified audit opinion on the financial statements, but the auditor did not express an opinion on internal-control effectiveness. A group of former employees renewed arbitration claims concerning conversion and sale of shares after the business combination; BuzzFeed said it did not expect a material financial effect.
  • After year-end, Silicon Valley Bank was closed. BuzzFeed disclosed that it transferred substantially all of its cash out of SVB and did not anticipate disruption to operations.

Most important facts for investors to verify

  • Whether operating cash flow and cash levels remain adequate relative to the $25.0 million minimum-cash covenant and the limited $1.0 million remaining revolver capacity.
  • Whether advertising, content, and commerce trends improve or deteriorate, including the scale of declines excluding Complex Networks and the 2023 content outlook.
  • Whether the 2022 workforce reductions and Complex Networks integration produce sustainable cost savings and improve Adjusted EBITDA.
  • Whether internal-control weaknesses are remediated and whether future filings remain timely and reliable.
  • Potential further impairment of goodwill and acquired intangible assets, and the impact of the convertible notes, interest costs, and possible share dilution.