1 800 FLOWERS COM INC annual report, FY2023

1-800-FLOWERS.COM, Inc. — FY2023 Form 10-K Summary

Business context and reporting period. The company operates a multi-brand gifting and e-commerce business through Consumer Floral & Gifts, Gourmet Foods & Gift Baskets, and BloomNet. Its portfolio spans flowers, personalized gifts, gourmet foods, gift baskets, and florist services. This annual report covers the 52 weeks ended July 2, 2023; the prior fiscal year ended July 3, 2022 and included 53 weeks.

Financial performance and liquidity

MetricFY2023FY2022
Net revenue$2,017.9 million$2,207.9 million
Gross profit / margin$757.5 million / 37.5%$821.7 million / 37.2%
Operating income (loss)$(35.0) million$42.1 million
Net income (loss)$(44.7) million; $(0.69) per diluted share$29.6 million; $0.45 per diluted share
Adjusted EBITDA (non-GAAP)$91.2 million$99.0 million
Cash from operations$115.4 million$5.2 million
Cash and cash equivalents at year-end$126.8 million$31.5 million

Revenue declined 8.6% year over year (7.9% excluding the prior-year 53rd week). E-commerce revenue fell 9.8%; order volume declined 14.9% to 20.9 million, partly offset by a 5.9% increase in average order value to $83.42. Revenue declined across all three segments: Consumer Floral & Gifts 13.1%, BloomNet 8.6%, and Gourmet Foods & Gift Baskets 3.9%.

Gross margin improved 30 basis points despite lower sales, reflecting price increases, lower ocean freight costs, and operating efficiencies. Adjusted EBITDA declined 7.9%. GAAP results included a $64.6 million goodwill and intangible impairment charge; excluding that charge, transaction costs, and tax effects, adjusted net income was $13.4 million, versus $32.9 million in FY2022.

Operating cash flow was $115.4 million; investing cash outflow was $50.8 million, chiefly capital spending and the Things Remembered acquisition; financing cash inflow was $30.8 million. Capital expenditures were $44.6 million, implying free cash flow of approximately $70.7 million under the company’s definition. Working capital was $152.9 million.

At July 2, 2023, debt comprised a $200 million term loan, reported net of deferred financing costs at $196.4 million; there were no revolver borrowings. The revolving facility commitment was $225 million. The June 2023 credit agreement extended facility maturity to June 27, 2028, increased the term loan, reduced revolver commitments, and raised applicable interest margins by 25 basis points. The company reported covenant compliance at year-end.

Material changes, outlook, and risks

  • Demand and cost environment: Management attributed weaker results to inflation, higher interest rates, reduced consumer discretionary spending, and pressure on everyday gifting. It also cited elevated commodity, labor, and shipping costs, although some freight and input costs improved during the year.
  • Impairment: The company recorded a $62.3 million goodwill impairment and a $2.3 million tradename impairment in Gourmet Foods & Gift Baskets after revising forecasts amid sustained macroeconomic pressures. The auditor identified valuation of this reporting unit’s goodwill as a critical audit matter. No impairment was found for Consumer Floral & Gifts in the annual test.
  • Acquisition and financing: The company acquired certain Things Remembered assets for $5.0 million in January 2023 and integrated the brand into PersonalizationMall. The new credit agreement refinanced and extended debt facilities; borrowings are variable-rate and secured by substantially all company assets.
  • FY2024 outlook: Management expects revenue to decline by a mid-single-digit percentage, with continued pressure early in the year and a projected rebound during the holiday period and second half. It expects adjusted EBITDA of $95–$100 million and free cash flow of $60–$65 million, and anticipates continued gross-margin improvement. Guidance assumes higher compensation expense, including restoration of full bonus payouts.
  • Key risks: Consumer spending and seasonal demand, intense competition, supply-chain and shipping disruption, international flower sourcing and commodity volatility, weather and crop risks, third-party florist fulfillment, cybersecurity and privacy, and integration of acquisitions. The business is highly seasonal: FY2023’s second quarter generated about 44% of annual revenue.
  • Contingencies and controls: A call-center worker lawsuit was settled for approximately $2.9 million, paid in November 2022; management said other pending claims were not expected to have a material adverse effect. A previously reported IT access and segregation-of-duties material weakness was remediated during FY2023. Management and the auditor concluded internal control over financial reporting was effective as of year-end; the financial statement audit opinion was unqualified.

Investor verification points

  1. Track order volumes, average order value, customer retention, and whether FY2024’s expected holiday recovery materializes.
  2. Assess whether gross-margin gains from pricing, freight relief, and automation persist without further weakening demand.
  3. Compare FY2024 adjusted EBITDA and free-cash-flow guidance with reported results, noting these are non-GAAP measures.
  4. Review the term loan’s variable-rate exposure, seasonal revolver needs, covenant headroom, and scheduled principal repayments.
  5. Examine the impairment valuation assumptions and performance of Gourmet Foods & Gift Baskets after the charge.
  6. Confirm sustained effectiveness of the remediated IT controls and monitor bad-debt reserves, inventory levels, and purchase commitments.