Business Context and Reporting Period
This Form 6-K is filed by Perion Network Ltd., a foreign private issuer headquartered in Tel-Aviv, Israel. The report covers the month of January 2012 and was filed on January 11, 2012. The filing primarily serves to disseminate a press release regarding the company's financial outlook.
Key Financial Metrics
The filing does not provide specific historical financial data such as revenue, profit, cash flow, margins, debt, or liquidity figures for the current or prior periods. The only quantitative metric disclosed is a forward-looking projection.
Material Changes
No material changes to historical financial performance are reported in this document. The filing focuses exclusively on a new management expectation for the upcoming fiscal year.
Guidance and Outlook
On January 11, 2012, Perion Network Ltd. issued a press release announcing that it expects 2012 revenue growth to exceed 30%. This guidance represents a significant management commentary on the company's anticipated performance for the full year.
Investor Verification Checklist
- Verify the specific revenue base used to calculate the projected 30% growth rate.
- Review the full text of the press release (Exhibit 1) for details on the drivers of this growth.
- Check subsequent filings for actual 2012 performance against this guidance.
- Confirm the company's current liquidity and debt position in the most recent Form 20-F, as this 6-K does not contain balance sheet data.