Purple Innovation, Inc. current report, 29 March 2018

Business Context and Reporting Period

Purple Innovation, Inc., a Delaware corporation and emerging growth company, filed this Form 8-K on April 4, 2018, reporting an event that occurred on March 29, 2018. The filing addresses a regulatory notice regarding the listing status of the Company's warrants following a business combination completed on February 2, 2018.

Key Financial Metrics

This filing is a current report regarding a listing event and does not contain financial statements. Consequently, the filing text does not provide clear values for revenue, profit, cash flow, margins, debt, or liquidity.

Material Changes

The primary material event is the receipt of a notice from The Nasdaq Stock Market stating that the Company failed to meet the minimum 400 round lot holder requirement for the initial listing of its warrants under Nasdaq Listing Rule 5515(a)(4). This determination was made following the Company's business combination.

Outlook, Risks, and Management Commentary

  • Delisting Timeline: Unless an appeal is filed, the warrants are scheduled for suspension at the opening of business on April 9, 2018, followed by removal from Nasdaq listing and registration.
  • Management Action: The Company intends to appeal the determination by requesting a hearing before a Nasdaq Hearings Panel. This request will stay the suspension of trading pending the Panel's decision.
  • Contingencies: If the appeal fails, the warrants may become eligible for quotation on the OTC Bulletin Board or OTC Pink Market. If successful, trading will continue on Nasdaq.
  • Common Stock Status: The Company's Class A common stock will continue to trade on Nasdaq regardless of the outcome of the warrant listing appeal.
  • Risks: The filing includes a Safe Harbor statement noting risks that the appeal may not be successful, leading to delisting.

Investor Verification Checklist

  • Verify the status of the Company's appeal to the Nasdaq Hearings Panel.
  • Confirm whether the Company has demonstrated compliance with the 400 round lot holder requirement.
  • Monitor trading status of the warrants for potential suspension on April 9, 2018, if the appeal is not timely filed or granted.
  • Check for potential migration of warrant trading to OTC markets if delisting occurs.