Zacks Market Edge Highlights: Ford Motor, Wayfair and Cisco

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Zacks Market Edge Highlights:  Ford Motor, Wayfair and Cisco

For Immediate Release

Chicago, IL – July 13, 2026 – Zacks Market Edge is a podcast hosted weekly by Zacks Stock Strategist Tracey Ryniec. Every week, Tracey will be joined by guests to discuss the hottest investing topics in stocks, bonds and ETFs and how it impacts your life. To listen to the podcast, click here: https://www.zacks.com/stock/news/2951740/3-strong-buy-stocks-for-this-red-hot-earnings-season

3 Strong Buy Stocks for This Red-Hot Earnings Season

Welcome to Episode #491 of the Zacks Market Edge Podcast.

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(0:15) - Finding Strong Investments Heading Into Earnings Season (2:20) - Breaking Down Expected Performance For Upcoming Earnings (10:10) - Top Stock Picks To Keep On Your Radar Right Now (21:00) - Episode Roundup: F, W, CSCO                 Podcast@Zacks.com

 

Every week, host and Zacks stock strategist, Tracey Ryniec, is joined by guests to discuss the hottest investing topics in stocks, bonds, and ETFs and how it impacts your life.

This week, Tracey went solo to discuss the upcoming second quarter earnings season as well as three Zacks Rank #1 (Strong Buy) stocks that investors might want to keep on their short lists.

Get Ready for Q2 Earnings Season

Second quarter S&P 500 earnings are now expected to jump 24% year-over-year after surging 25.7% in the first quarter. This is on revenue growth expected to be 11.3%.

Excitement is building for this earnings season but some analysts have been raising estimates ahead of the reports. Zacks top ranked Strong Buy stocks reflect the analysts’ bullishness on those companies.

Some companies are already Strong Buys even before reporting their next earnings report.

These are three of those companies.

3 Strong Buy Stocks Ahead of Q2 Earnings Season

1. Ford Motor Co. F

Ford Motor Co. is a Zacks Rank #1 (Strong Buy) stock ahead of its July 28, 2026, second quarter 2026 earnings report. Shares of Ford are up just 3.7% year-to-date after it gave up some recent gains.

Earnings are expected to jump 50.5% in 2026 and one estimate is higher for the second quarter in the last 60 days.

Ford is cheap. It trades with a forward price-to-earnings (P/E) ratio of just 8.2. A P/E ratio under 10 usually indicates a company is a deep value.

It also is shareholder friendly. Ford pays a dividend currently yielding 4.4%.

Should Ford Motor Co. be on your short list?

2. Wayfair Inc. W

Wayfair, which describes itself as the destination for all things home, is transforming itself from an online home goods retailer to a dual threat of online and physical stores. Wayfair currently operates three physical stores and has announced five more.

Analysts are bullish about 2026 with two estimates higher in the last 60 days. Earnings are expected to rise 11.9% in 2026 and another 29.6% in 2027.

While shares are down 10.1% year-to-date, they have rallied over the last month, jumping 26.6%. Wayfair now sports a forward price-to-earnings (P/E) ratio of 29.8.

Should Wayfair, a Zacks Strong Buy, be on your short list?

3. Cisco Systems, Inc. CSCO

Cisco was one of the best performing stocks of the 1990’s Internet boom. In 2026, this Zacks #1 (Strong Buy) is up 53.6%.

The analysts are bullish. Nine estimates have been raised on Cisco for fiscal 2026 in the last 60 days. Earnings are expected to rise 12.3% year-over-year. Nine estimates are also higher in the last 60 days for fiscal 2027 and earnings are expected to jump another 11.3%.

Cisco isn’t a cheap stock. It trades with a forward P/E of 26.6. A P/E over 20 is considered to be high. It also has a PEG ratio of 2.4. A PEG ratio looks at the P/E divided by growth. A PEG ratio under 1.0 indicates the company has both value and growth. Cisco’s PEG of 2.4 is high.

Cisco won’t report earnings again until Aug 2026.

Should Cisco be on your short list or is the good news now priced in?

What Else Should You Know About the Q2 Earnings Season?

Tune into this week’s podcast to find out.

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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss.This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit https://www.zacks.com/performance for information about the performance numbers displayed in this press release.

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Ford Motor Company (F): Free Stock Analysis Report
 
Cisco Systems, Inc. (CSCO): Free Stock Analysis Report
 
Wayfair Inc. (W): Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

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